Mobile Nightclubs

First we had ‘flash-mobbing’, now the British have invented ‘mobile nightclub’. So if you are in London, waiting at an underground station, and see a bunch of people simultaneaously start to bop and jive, you’ll know what’s happened.

“The latest craze, devised by a pair of London artists, sees people directed to busy rail stations so they can simultaneously don personal stereo headphones and begin dancing to their own soundtrack. “

Spam over the top

It’s official, a survey has found 3 out of 4 emails are spam.

“MessageLabs said of some 909 million e-mails scanned at its customers, 691.5 million were intercepted as spam, or 76 percent. “

“That report found the average employee receives nearly 7,500 spam messages per year, up from 3,500 in 2003. “

Gee, all the anti-spam legislation is working a treat!

Hey, It’s Spam

Hard on the heels of the ineffective Can Spam Act in the USA, their Federal Trade Commission has introduced a new rule to require spammers to tell you they are sending you porn! As if subject lines like ‘fdh insitant hardons hgg’ and ‘ssc longlasting erectgions apb’ didn’t give the game away!

“A new Federal Trade Commission (FTC) rule requires pornographic “spam” (unwanted e-mail) to carry the words “Sexually Explicit” in the subject line. It also requires sexually explicit e-mail to include a valid physical postal address for the sender, as well as a clear method of opting out of future e-mails. Internet experts generally discourage you from ever clicking on a link to opt out. “

Yeah, that’ll help.

Smart Mobs

A book for your reading list – Smart Mobs by Howard Rheingold. It’s my ‘eye opener’ book for the month:

“Smart mobs emerge when communication and computing technologies amplify human talents for cooperation. The impacts of smart mob technology already appear to be both beneficial and destructive.”

Smart Mobs is a major endorsement and exploration particularly of mobile and wireless network connectivity – from high tech Janpanese teenagers to orchestraed political activists in Europe.

“The people who make up smart mobs cooperate in ways never before possible because they carry devices that possess both communication and computing capabilities. Their mobile devices connect them with other information devices in the environment as well as with other people’s telephones. Dirt-cheap microprocessors embedded in everything from box tops to shoes are beginning to permeate furniture, buildings, neighborhoods, products with invisible intercommunicating smartifacts. When they connect the tangible objects and places of our daily lives with the Internet, handheld communication media mutate into wearable remote control devices for the physical world.”

A nice article and interview with Howard

Mobile Internet

Saw a newspaper ad from the ‘3’ mobile phone company this week, promoting a ‘NetConnect Card’. It’s a standard PCMCIA card to slot into your laptop, which puts you online to the net via 3’s high speed mobile network. Basically, as long as you are within the 3 coverage zones (which I think is mostly only capital cities at present), the card gives you 384k download and 64k upload speeds for around $49 a month. Now that’s not as fast as most broadbank connections, and what with the recent price drops for broadband, not the cheapest either. But it has one overriding advantage – you can be anywhere you like. So, perhaps you are a small business person, or self employed, moving around clients or locations. Absolutely perfect.

Mobile Internet

Saw a newspaper ad from the ‘3’ mobile phone company this week, promoting a ‘NetConnect Card’. It’s a standard PCMCIA card to slot into your laptop, which puts you online to the net via 3’s high speed mobile network. Basically, as long as you are within the 3 coverage zones (which I think is mostly only capital cities at present), the card gives you 384k download and 64k upload speeds for around $49 a month. Now that’s not as fast as most broadbank connections, and what with the recent price drops for broadband, not the cheapest either. But it has one overriding advantage – you can be anywhere you like. So, perhaps you are a small business person, or self employed, moving around clients or locations. Absolutely perfect.

Google Takes on Hotmail

For those of us constantly frustrated by the tiny storage space allowed by the web mail services like Hotmail, Google is coming to the rescue. Their new GMail service will provide one gigabyte of storage. Charging people for extra storage is a key revenue stream for Hotmail. IN Australia ninemsn charges $37.95 for 10 meg of email storage – that’s 1/100 of what GMail will offer for free. Not hard to see that GMail could get real popular real fast.

But there’s some concern out there after it was realised that Google was intending to run advertisements in the mail window, based on the words in the emails. Some privacy advocates are not altogether happy. And Google is now reportedly reviewing its position.

Click The Vote

A great article from BusinessWeek Online looking at the enthusiam of political campaigns for the internet, for everything from fundraising to organising rallies.

“In three weeks in February, a Washington political consultant named John Aravosis gathered 20,000 supporters and raised more than $23,000 for a campaign against the proposed Constitutional amendment against same-sex marriage. “You have to decide how to use the Internet to drive [the] candidate [you’re targeting] crazy,” he says.”

Presidential Candidate Howard Dean set the trend, with a very successful online strategy which raised millions. And now John Kerry, another prominent candidate is aping the approach, at one stage raising $US1 million a day.

Download Brands Consumers Can Trust

A good article in the Guardian, making the point that the main obstacle to people buying music downloads is probably the lack of a trusted brand in the marketplace – and it is this, rather than the threat of legal action by the music industry, which promotes illegal downloads. This makes a lot of sense. It’s a bit like the appalling attempts at anti-drug campaigns by the Australian government.

Telling a teenager to stop doing something because it’s bad, is like holding a red rag in front of a bull. But look at the way teens affiliated themselves with ‘cool’ brands, from $300 sports shoes to the latest mobile phone. The arrival of trusted brands like Apple (which is saying it’s selling a million tracks a week from its USA iTunes web site), and announcements from companies like McDonalds and Wal Mart that they too are embarking on paid download music businesses, and it’s easy to see how the current 8% of music downloaders who do pay, will inevitably increase.

Oldies Online

The Net is not just for teenagers and office workers, with a new study revealing 8 million Americans over 65 years old are online.

“All told, 22% of seniors now report having been on the Net, compared with 15% in 2000. By contrast, 58% of Americans age 50-64 go online, as do 75% of 30-49 year-olds and 77% of 18-29 year-olds.”